Roblox: platform growth, monetization & creator economy (2006–2024)

1. Roblox is released to the public

   Sep 1, 2006Labels: Roblox, Roblox Studio

   • Wikipedia
   • Roblox Wiki

2. Robux virtual currency is introduced

   May 14, 2007Labels: Robux

   • TimeToast
   • Roblox Blog

3. Builders Club subscription launches

   Aug 16, 2007Labels: Builders Club

   • Roblox Blog
   • Roblox Wiki

4. Game Passes simplify selling in-game perks

   Sep 17, 2012Labels: Game Passes

   • Roblox Blog
   • Roblox Wiki

5. Roblox Mobile exits beta on iOS

   Dec 11, 2012Labels: Roblox Mobile, iOS

   • Roblox Blog

6. Developer Exchange (DevEx) program launches

   Oct 1, 2013Labels: DevEx, Developers

   • ROBLOX Blog

7. VIP Servers beta enables paid private servers

   Dec 17, 2014Labels: VIP Servers, Private Servers

   • Roblox Blog
   • Roblox Wiki

8. Tickets (Tix) currency is discontinued

   Apr 14, 2016Labels: Tickets, Robux

   • Roblox Wiki

9. Roblox Premium replaces Builders Club

   Sep 23, 2019Labels: Roblox Premium

   • Roblox Newsroom

10. Roblox completes NYSE direct listing

    Mar 10, 2021Labels: NYSE, RBLX

    • Roblox IR
    • SEC Filing

11. Layered Clothing launches as a platform system

    Apr 4, 2022Labels: Layered Clothing, Avatar

    • Roblox Newsroom
    • Roblox Newsroom

12. UGC catalog applications open permanently

    Sep 7, 2022Labels: UGC Program, Catalog

    • DevForum

13. Creator Rewards launches to replace older bonuses

    Jul 24, 2025Labels: Creator Rewards

    • DevForum
    • DevForum

14. Economic Impact Report highlights $1B+ creator earnings

    Sep 1, 2025Labels: Economic Impact, Creators

    • Roblox Report