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Updated:Apr 23, 2026
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K-pop Fandom Globalization: BTS Army Emergence (2013–2020)

K-pop Fandom Globalization: BTS Army Emergence (2013–2020)

  1. Official fandom name “A.R.M.Y” established

    Labels: A R, BTS
  2. First major U.S. K-pop convention appearance

    Labels: KCON 2014, BTS
  3. “The Most Beautiful Moment in Life, Pt. 1” released

    Labels: The Most, BTS
  4. First TV music-show win for “I Need U”

    Labels: I Need, South Korean
  5. “Young Forever” special album expands momentum

    Labels: Young Forever, BTS
  6. “Wings” released as a major artistic pivot

    Labels: Wings, BTS
  7. Billboard Music Award win boosts global visibility

    Labels: Billboard Music, BTS
  8. “DNA” launches the “Love Yourself” era

    Labels: DNA, Love Yourself
  9. UNICEF “LOVE MYSELF” campaign begins

    Labels: UNICEF, LOVE MYSELF
  10. “Love Yourself: Tear” hits No. 1 in U.S.

    Labels: Love Yourself, BTS
  11. BTS speaks at the UN General Assembly

    Labels: UN General, BTS
  12. “Map of the Soul: 7” releases as a reflection point

    Labels: Map of, BTS
  13. ARMY matches BTS’s $1M Black Lives Matter gift

    Labels: Black Lives, A R
  14. “Dynamite” expands mainstream global entry points

    Labels: Dynamite, BTS