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Updated:Apr 23, 2026
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Harajuku to Ura-Harajuku fashion movements (1990–2010)

Harajuku to Ura-Harajuku fashion movements (1990–2010)

  1. Harajuku pedestrian Sundays boost street visibility

    Labels: Harajuku Pedestrian, Public Space

  2. Laforet Harajuku opens as youth retail hub

    Labels: Laforet Harajuku, Retail Hub

  3. Hiroshi Fujiwara founds GOODENOUGH

    Labels: Hiroshi Fujiwara, GOODENOUGH

  4. UNDERCOVER launches while Takahashi studies fashion

    Labels: Jun Takahashi, UNDERCOVER

  5. NOWHERE opens, linking BAPE and UNDERCOVER

    Labels: NOWHERE, NIGO &

  7. Bounty Hunter opens as toy-and-apparel storefront

    Labels: Bounty Hunter, Toy Store

  8. WTAPS forms, strengthening Ura-Harajuku’s brand network

    Labels: WTAPS, Tetsu Nishiyama

  9. FRUiTS begins documenting Harajuku street fashion

    Labels: FRUiTS, Shoichi Aoki

  10. Harajuku’s pedestrian era ends, changing street dynamics

    Labels: Pedestrian Era, Harajuku

  11. Moi-même-Moitié launches, boosting Gothic Lolita visibility

    Labels: Moi-m me-Moiti, Mana

  12. Ganguro peaks, highlighting parallel youth-fashion centers

    Labels: Ganguro, Youth Style

  13. Kamikaze Girls novel popularizes Lolita in mass culture

    Labels: Kamikaze Girls, Novala Takemoto

  14. Kamikaze Girls film adaption expands global awareness

    Labels: Kamikaze Girls, Adaptation

  15. BAPE opens New York store, exporting Ura-Harajuku retail model

    Labels: BAPE New, SoHo Store

  16. Harajuku and Ura-Harajuku become widely commercialized

    Labels: Commercialization, Ura-Harajuku